Annual Report & Impact-Storytelling Template

Turn the year into a story worth funding.

Annual reports have two audiences — the funders who need proof, and the community who wants meaning. Most reports pick one and lose the other. This template balances both, in a format that also doubles as your major-gift cultivation piece.

What’s inside

• Annual report template with sections for financials, impact, and story
• Three impact-storytelling frameworks that avoid savior narrative
• A one-page graphic-treatment guide so it looks intentional without a designer
• Guidance on which stats to lead with and which to file in an appendix

You may not need this if: You have a communications team producing an annual report the funders already respond to.